Press Releases

2004 Press Releases

October 29 , 2004


DOVER, DE -- In anticipation of celebrating the 25th anniversary of the video game that changed an entire industry in the 1980s, the Delaware Lottery will be the first lottery in the world to debut the new PAC-MAN Cash $3 Instant Game on December 6, 2004.

"The PAC-MAN game concepts presented in focus group testing did extremely well," said Brian Peters, deputy director of sales and marketing for the Delaware Lottery. "We believe the universal familiarity and affection consumers have for the PAC-MAN brand will ignite the fascination of all our lottery scratch game players," Peters said.

The PAC-MAN $3 Cash game will feature a unique maze-type play style that replicates the video game play action consumers have enjoyed for more than two decades. The Instant Game will feature a top cash prize of $3,000, a three-in-one video arcade machine featuring classic PAC-MAN®, Ms. PAC-MAN®, GALAGA®, and 64 PAC-MAN® merchandise prize packs. The arcade machine and prize packs will be awarded in a PAC-MAN Cash second-chance drawing. To enter the second-chance drawing, players must complete all the information on the back of a non-winning PAC-MAN Cash Instant Game ticket and send it to the Lottery Office in Dover before July 1, 2005.

Peters added that Delaware Lottery consumers enjoy playing licensed games, given the recent Instant Game successes like TABASCO®, HARLEY-DAVIDSON® and WHEEL OF FORTUNE®.

The PAC-MAN Cash game is licensed by MDI Entertainment, a wholly owned subsidiary of Scientific Games that is the exclusive provider of PAC-MAN lottery licenses in the United States
and Canada.

Since the start of operations in 1975, the Delaware Lottery has contributed more than
$1.8 billion to the state's General Fund to help finance needed state services that benefit everyone in Delaware. The Lottery offers a variety of games: POWERBALL®, LOTTO, PLAY 3, PLAY 4, and assorted Instant Games.